WAYS Energy Supports Grand Opening of Sullivan’s Marketplace in Brandon, MS

At WAYS Energy, “We Appreciate Your Service and Sacrifice” is not just what our name stands for. It is the standard we try to carry into the communities and partnerships we support. Sullivan’s Marketplace celebrated the opening of its Brandon location with a ribbon cutting on August 12, bringing a new full-service grocery option to the community. WAYS Energy was proud to be part of the occasion and to keep the focus where it belonged: on people, community and purpose.

Showing Up With Purpose

WAYS attended the grand opening, provided complimentary product tastings and supported its distributor and a new local retail business with on-the-ground representation.

The WAYS team on site included Luke and Brad. Distribution growth only works when brands support the retailers and distributors putting product in front of customers. Showing up at store level is part of building durable relationships. That approach reflects how WAYS thinks about growth: stronger relationships create a stronger business, and a stronger business creates more opportunities to support veterans, first responders and their families.

More Than an Event

The event gave customers a chance to try WAYS Energy in person while the team supported a new local business on opening day. For WAYS, these moments matter because they turn a mission statement into something visible. Whether we are donating product, supporting a nonprofit partner, helping a distributor, serving at a fundraiser or simply being present for a community, the goal is to leave the relationship stronger than we found it.

Fueling a Mission Beyond the Can

WAYS Energy is a veteran- and family-owned energy drink company built to support veterans, active-duty military, law enforcement, firefighters, EMS personnel and their families. Our energy drinks are zero sugar, contain 200mg of caffeine and electrolytes, and are designed around a bigger idea: business can create real community impact.

Want to be part of the mission? Learn more about WAYS Energy, explore our lineup, and follow the work we are doing with communities and mission-aligned organizations across the country.